Need advice on content options for getting my head lice company up the rankings. earn by blogging adsense income

I've been running an adwords campaign for the last month or so and found that people that are looking to shop/buy use these keywords with or without the city name:

lice treatment

lice removal

lice clinic

lice service

The SERP for each of those has google maps local results, businesses, and yelp mixed in, so the intent seems to be evaluating their options and looking to buy.

I want to target those keywords and intents and have thought about three options:

1. A single page with a brief overview (features, pricing, etc.) of all the lice services in my city.

2. A single page with detailed and comprehensive info on the services in the city.

3. Individual pages that discuss and compare one or two service features for every lice service and targets one or more of those terms in the title and throughout the article. The title would be something like: 'Lice Clinics in Cityname - Guarantee Comparison .'

I'm leaning toward the first or third option because it would be faster to write, less of a sunk cost if people don't show interest in the content, and a faster read than #2 for someone looking to get rid of their head lice sooner than later.

What do you guys think?

submitted by /u/deftcanteloupe
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