Social media is a fantastic way to promote your business. It’s free, you can target your posts and your audience reach is endless. Few other marketing mediums can make such claims but as any social media expert will tell you, there’s no point wasting time and energy sending out content if you don’t have an audience.
Increasing your followers should always be at the forefront of your mind when managing your social media accounts. Why? Because a large audience leads to increased brand recognition, improved customer loyalty, more opportunities to convert and of course, higher conversion rates.
On the flip side, a dwindling following will leave you trailing in the wake of your competitors and losing out on valuable marketing opportunities.
Whether you’re just starting out with your social media efforts or you’ve been trying for some time and are becoming frustrated with the lack of likes and follows, below are some great ways to increase your followers.
HOW TO GAIN FOLLOWERS:
To start off our journey growing on social media we are going to buy some followers. Some people say not to buy followers, but I completely disagree. Buying followers will boost your ranking on the recommendations tabs and will alao give your customers more of reason to trust your business. I buy my follows here they have pretty cheap prices and I haven't had any problems with them. They also sell on most social media platforms, so you wont have a problem with that.
ENGAGE:
Establishing connections and building relationships is one of the easiest ways to get more people following your social media pages. If you don’t have time to sit down and do this on a daily basis, try to at least do the bare minimum.
If someone responds to your post, like their comment or reply. If a follower sends you a message, try to respond to them because this could be someone who is thinking about using your product or service.
USE HASHTAGS:
Just like you use keywords to attract visitors to your website, hashtags are crucial if you want to increase your exposure on social media. Twitter and Instagram are where hashtags are most commonly used so you should always try to use them when posting on these channels.
Hashtags help to bring more people to your pages because anyone searching for the word you’ve used will see your post. It is however important to stay on topic. You shouldn’t be commenting or posting on everything that’s trending – it must be relevant to your business.
Say you run an accountancy firm and Game of Thrones is trending, it’s not your place to comment on this. If the Autumn Statement or the self-assessment tax deadline is approaching however, this provides a perfect opportunity for you to increase your exposure through topics that a lot of people will be searching for and talking about.
BE CONSISTENT:
One of the biggest mistakes small businesses make with their social media is posting too sporadically.
In order to attract followers in the first place, people need to see that your account is active and to retain followers, you need to provide your audience with interesting content on a regular basis.
There are many websites and tools which allow you to schedule posts in advance so you don’t have to worry about trying to remember to send out your posts every day. Some of the more popular scheduling websites include Hootsuite, Buffer, TweetDeck, SproutSocial, CrowdBooster and SocialOomph.
I know this tutorial was very vague, but I just wanted to get the general point across. It is very hard to cover every single way of growing on every social media in a few paragraphs. Because there are different ways of growing on every single platform. For example: To grow on Instagram I post my picture and then buy some likes and then the picture will go on the IG explore page and I will get organic traffic from just doing that. There are different tricks for every social media, but like I said its hard to cover them all in one post. Hopefully this gave you guys a little motivation on how to grow your social media presence and if you have any questions/troubles I'd be glad to answer your question in the comments! Thanks for reading and good luck on growing your business!
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