Hey there.
We are two 18 y/o young adults who just launched a e-shop. We are very interested in entrepreneurial and businesses and we are both very targeted and ambitious. Before university we want to examine the opportunities with drop shipping.
A month ago, we started of at eBay and Amazon but we soon realised that we probably would be able to expand and scale to a greater extent if we build our own site. That decision was a result of eBay’s many fees, big competition and pressed prices. We spent a couple of weeks contacting interesting suppliers on Etsy and built a relationship with them, along with a shop on Shopify. About a week and a half ago, we launched https://allaccs.com/.
To market the site, we have worked on SEO and spent money on FB Ads and Google AdWords. We have, and still are, trying different strategies to gain more buyers. The ROI is poor though. We are struggling with traffic and above all sales. CPC on FB is on average over $1. On Google $0.5. We are of course aware of that it takes time to build a brand and a target group. That it takes time to optimize ads and sites and gain buyers. But the bad results makes us, if not doubt, at least a bit more concerned. Do you think we have chosen products which are not very niched or saleable? Is our website not attractive for buyers? Are our prices to high?
Therefore we turn to this community where we have read a lot of thoughtful answers which have got us reflecting. We would love some constructive criticism (which we believe is the road to success) on our website. What are your best advice in the situation we are in? Feel free to ask us anything and we will try our best to answer detailed.
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