What are You Using for Website Analytics and Why? entrepreneur how earn by blogging blog

On my new site I've opted to try Heap rather than my usual Google Analytics and I'm curious what other people are use.

There seem to be some cool things you can do with heap, but I'm not an analytics guy, so it is fairly inscrutable to me. I can't even seem to set up a standard split test- comparing user behavior (I usually use bounce rates and click through rates as primary indicators) on two or more versions of a page. So if you know heap I'd be glad of a tutorial or a learning resource because the ones heap provides are not particularly useful.

What do you use? Do you like it?

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