I want to email all the dealerships in my area and offer my photography services to them. My pitch involves highlighting the reach that can achieved from facebook posts vs the decline traditional advertising such as TV or radio.
My main pitch goes like this;
"In July, we photographed the new Honda Civic Type R. Over 30,000 people saw our post with only $5 spent on paid promotion (roughly 27,000 organic reach and 3000 paid). High quality content drives people to share posts, tag friends and gets a dicussion going.
We offer professionally edited photographs, the type of high end content that gets people talking.
This user engagement tends to make people think of a specific brand and sway buying decisions. Even though we recomend shooting exclusive sports cars and luxery vehicles, content of this caliber helps promote the dealership as whole."
The idea is if we shoot a z06 grand sport Corvette, and the dealership follows up with an engaging post on their Facebook page (which I also help with) they'll see much more engagement than if they post a boring cell phone shot of the same car.
Any tips and tricks to improve my pitch?
And before anyone detects spelling mistakes and grammer errors, I typed this up on my cell phone between jobs. I'm going to polish this turd, add to it and send it out after the long weekend.
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