Blog page outranks the product page for target keyword. I want to add content and internal links to boost the keyword, but now I'm not sure which page to boost? earn by blogging adsense income

Ultimately I want the product page to rank, so I would normally add content and point internal links to that page, but If I do that could I be cannibalizing the keyword against currently the ranking blog page?

If I set up canonical on the blog page and point it to the product page is there a chance that I will lose rank on the blog page? Or will it keep its position and now simply pass it's current equity over to the product page as desired?

Thanks

submitted by /u/crushplanets
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