Facebook Ad with pixel earn by blogging adsense income

Hi

I am studying the Facebook Ad. They recommend to implement pixel to track the campaign performance.

What is the difference between using utm and see the result from Google Analytics?

Facebook also allow utm url on the campaign. I am confused.

<<if this is not right place to ask please let me know I will remove it>>

thanks!

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submitted by /u/MoCaD101
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