So I'm working on optimizing and winning a client's KPI keywords. The problem is, Google decides that the ranking page for a keyword is an article page, whereas in my opinion, based on my analysis on user search intent, I think the ranking/landing page should be a product page. Now, I've got a few questions:
- Which one does Google prioritize more, product page, blog/article page, or just page with the perfect amount of semantic and LSI keywords?
- With my limited time (campaign ends on December 2018), should I force to change the landing page (on-page optimization, internal linking, backlinking) to the one that I prefer?
Also, do you have any other suggestion besides just on-page optimization (aka keyword semi-stuffing + copywriting), internal linking and backlinking?
Here are the stats for the pages:
- Product page: it doesn't even rank on page 5 SERP, it has 3 dofollows and 15 nofollows
- Blog page: it ranks number 7 (page 1) on the KPI keyword, only 1 dofollow
Anyway, thank you for your patience.
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