I'm launching an eCommerce company in 6 months. Is it wise to start blogging on the site now so organic traffic has built up when I launch? earn by blogging adsense income

Hey, everybody!

I'm starting an eCommerce company in 6 months. I have the domain already purchased, and I'm working on the design now. Here's my question:

Is it okay for me to post articles now—before I've 'launched' the actual product—so my site can spend time climbing the rankings before the actual launch?

Any insight would be greatly appreciated; I'm a software engineer, but I know most of you are probably much better at SEO than I am!

PS: Has anybody ever seen this being done, or have any examples? Surely this has been done before. (Nothing new under the sun!)

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