So I have a product/company that I am wanting to launch but I don't have the money currently to buy the full amount I want to start with. I am thinking about launching my first product as a pre-order with it being shipped out within one month from the start of the pre-orders. This would be the only time my company would do pre-orders because after the first launch I'd be able fund my next few launches with what I'd make on the first product. I will be creating my own website instead of taking the Kickstarter route that some companies take. I plan to advertise locally and through social media. I would be offering a 25% off deal for everyone that pre-orders the product as a incentive to purchase it. I am wanting any advice on this! I have seen some companies do this but I am wanting all advice on how to do this correctly. I appreciate it in advance!
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