I work for a company that sells ultrasound services to family doctors. I've been cold calling a lot for family doctors around my area and found that getting through the gatekeepers have been extremely difficult. I have no problems with cold calling and I generally love putting myself out there to make the call.
However, I do believe that there are better strategies out there to get warm leads but I'm still new to the game. I'm reading a lot about fb ad generation, using google analytics and marketing in general but was wondering if anyone had any good tips here on marketing to family doctors in general in case I missed something.
Thanks for taking the time to read, any suggestions would be greatly appreciated.
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