viernes, 31 de marzo de 2017

Imagine you are a cloud product. How would you like to be sold? entrepreneur how earn by blogging blog

These are some worthy to check numbers I found about SaaS sales. I leave my comments next to each fact.

• People open only 24% of all the sales emails they receive.

...I'm surprised so many people, in fact, 24 out of 100, are still opening sales emails. Yesterday I got the one with the subject line "PROPOSAL" ||Web & Mobile Apps Development|| ||Website Development||". I sent it to trash without opening.

• 70% of active trial users are more likely to purchase the product if they are contacted by a sales manager.

...humans are social animals, Aristotle has got a point.

• 54% of people are more likely to buy a product if it is offered at a lower price.

...haha, I bet they are. I'm no exception.

• Sales managers are wasting 50% of their time on unproductive prospecting.

...what about the other 50%? what if during the time left they nail down Oracle or Microsoft-like prospects?

• 80% of sales managers need at least five follow-up calls after a personal meeting with a prospect to close the deal.

...I read somewhere that there's only one excuse for a sales manager to stop following up a prospect: when either one of them is dead.

• 44% of sales managers regularly give up after the first call.

...c'mon guys, give prospects a second chance!

Do you believe that a seasoned sales specialist can sell almost anything? Does skillful sales team need a sales process or going with the flow is enough?

P.S. I recommend to check these sources to read more about SaaS sales.

  1. SaaS Sales Process. How Safe Is Your Company from Going Bankrupt?

  2. Increasing Sales with Digital Vouchers - Coupons and Digital Campaigns

  3. Sales development technology: the stack emerges

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