What's an EM Anchor Backlink & 1-box, and why are they important? earn by blogging adsense income

Someone in another thread said:

Get a couple of EM anchor backlinks for the business name, hell you might get a 1-box because Google thinks Clifton Park Pizza is a brand query.

EM anchor backlink? 1-box? Can you help me understand what these mean?

submitted by /u/pretty_in_politics
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